Tag Archives: News

Twitter and PR for Brands, Engaging Customers

A recent piece in the WSJ profiled the use of Twitter by several companies in the fashion world, that I think highlights a transformation in customer/business relationships: Ms. Bearman is one of several executives who tweet on behalf of luxury fashion brands, masking their marketing in a Carrie-Bradshaw-esque life-stream. Dozens of labels now have a [...]

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Twitter Roundup

Some things that you might have missed if you’re not following me on twitter: News – The new Hickey Freeman? Do Men Want Boxy or Bold? – Are Designer Sunglasses Worth It? A look at the business of Luxottica and eyewear. – Workroom has a preview of Garbstore’s SS11 collection. – Inverallan goes out of [...]

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The Handmade Myth

LVMH recently got into a bit of trouble in Europe for advertising their products as being handmade by small workshop artisans when in truth, a majority of their products are made on assembly lines: There’s just one tiny detail missing. Hardly any Vuitton bags or wallets are handmade. While reporting an article on Vuitton in [...]

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The Business of Selling Luxury Online

There was an article in yesterday’s NYTimes on how some luxury companies are rethinking their plans for online retailing: In the genteel world of luxury, companies long felt that the Web was no place for merchandising exclusive products. And there was a gentlemen’s agreement with department stores not to siphon sales by reaching out directly [...]

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Weekly Roundup

Some things from last week that you might have missed if you’re not following me on twitter: – Shorpy has put together a fun gallery of digitally colorized black and white photos. Pictured above, Birth of the American Flag – and the original version. – Legion, Coggles, Blackbird, Mohawk, and Stuart & Wright have started [...]

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Weekly Roundup

Some things from last week that you might have missed if you’re not following me on twitter: – Speaking of gems, check out what the Bureau still has lying around from past seasons: Link. It’s too bad that Raf Simons can’t put out cool stuff like those parkas anymore. (no idea if they’re actually for [...]

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Weekly Roundup

Some things from last week that you might have missed if you’re not following me on twitter: – Hell’s Kitchen interviews Frank Muytjens: Link [translated version] HK: Un monde plus dynamique, plus attractif ? FM: Oui, et surtout plus clair, je trouve. Le design des années 1950, 1960, et la façon dont toutes ces choses [...]

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